Green Notes

Brand Strategy, Odds & Ends, | by

It’s everywhere these days. News anchors ask about your carbon footprint. Celebrities arrive at awards ceremonies in hybrid vehicles. In November, we saw must be green TV for a week. From board rooms to my own back yard (where we are wondering if we should get a rain barrel), green is a red hot topic.

Like many of you, the to-do list is pretty full already, and it can be a little overwhelming. There’s a lot of information out there. There’s also mis-information, gray areas, and differing opinions. If you are looking for ways to be a green marketer (or if you are about to get thrown onto that bandwagon by a well-meaning mob), here are a few things to consider.Read More

MarketSpace Communications Promotes Merriman to Creative Director

Odds & Ends, | by

January 3, 2008 – Zelienople, PA – MarketSpace Communications, a marketing and design firm based in Zelienople, announced today that Scott Merriman has been promoted to Creative Director for the company. Merriman has over 14 years of work experience in corporate marketing, graphic design, and agency environments. He has been with MarketSpace since 2006, utilizing his skills in advertising, branding, print, and web & interactive for MarketSpace’s broad range of regional and national clients. “Scott is so deserving of this position,” said Pam Peters, President of MarketSpace Communications, “Scott is one of those creative geniuses who can not only give the client a great concept, but can see the big picture as well.” MarketSpace Communications, formed by Pam Peters in 2005, delivers integrated marketing programs and one-of-kind design in a collaborative, creative environment. Services include strategic planning, brand strategy, print and marketing communications, and web and interactive solutions.